The Safeguarding Consumers from Advertising Misconduct Act, known as the SCAM Act, is designed to protect consumers from fraudulent and deceptive advertisements on online platforms, addressing the rising issue of scams that particularly target younger individuals and older adults. This legislation seeks to enhance consumer protection in the digital advertising landscape, which has become a significant avenue for fraud. The SCAM Act includes several key provisions that require online platforms to take responsibility for the ads they display.