This legislation aims to create a public awareness and education campaign about artificial intelligence (AI) in the United States, focusing on informing the public about both the benefits and risks associated with AI technologies. The initiative seeks to enhance consumer understanding and promote responsible use of AI, particularly as these technologies become increasingly prevalent in daily life. The campaign, referred to as the AI Campaign, is mandated to be developed and implemented by the Secretary of Commerce within 180 days of the law's enactment.